IO is dead! Long live IO! After 13-plus years of infighting, programmatic protectionism, general angst over who owns what, and turf battles with its new sibling the cyber community, a new draft doctrinal definition of information operations (IO) is now working its way through the Pentagon. Unlike previous definitions that centered on what things IO owns (the "pillars" and later the "core capabilities" of electronic warfare, computer network operations, psychological operations, military deception, and operations security), the new definition omits such lists, focusing instead on what IO does.